TikTok Ads
Grow Your Business and Sales Through TikTok. Thailand’s Fastest Growing Social Media Channel
Consult our TikTok Ads Specialists in planning a full funnel ads strategy on TikTok for your business. TikTok can be overwhelming! We’ve spent hours watching videos and understanding the platform so that you don’t have to.
What are TikTok Ads?
TikTok Ads is something we’re most excited about this year. Following down the path of other successful social media platforms, TikTok has created their own advertising solution to cater to businesses, creators and individuals looking to grow their sales, and online presence. While you are surfing and watching videos on TikTok, you may at times miss, or mistake the in-stream advertisements for contents you normally watch. TikTok has purposely created their ads experience to look and feel as native as possible, to ensure the user’s video viewing experience is not disrupted, ensuring longer views, and higher engagements. Similar to other social media channels, TikTok’s Ads solutions provides different placements and formats for advertisers to have the flexibility to customize their ads and nurture audiences down their marketing funnel and achieve real business results.
Why TikTok Ads?
Being one of the fastest growing social media channels in the world, TikTok now provides advertisers with a full funnel advertising solution, from top of funnel page growth, down to leads generation with display cards and website conversions. At The Chosen One, we understand that user behaviour and intent is different on TikTok than on other channels, hence why we’ve come up with a formula to creatively test our videos and ensure our creative hook sticks with audiences. The biggest benefit of TikTok and TikTok Ads is its algorithm and how users explore the video platform. Users are always exploring and watching video contents that they are not following, hence being in a more “explore” and “open to listen and watch” mindset (with the right creative hook of course). At The Chosen One, we use this to our advantage in creating TikTok ads that capitalize on this behaviour and intent.
My Business Doesn’t “Fit” With TikTok. Should I Still Explore TikTok Ads For My Business?
We often get asked this question, when challenging our clients to consider scaling on TikTok. The advantage of being one of the fastest growing social channels in the world, is the fact that the user’s content appetite, content types created, is fast growing and evolving on a daily basis. A higher user base, means a bigger variety in contents created and contents consumed. Most likely, your niche is already being explored by users and creators on the platform. Whether you’re in the luxury segment, or you’re a mass product. Different pockets of content cultures exist at scale on TikTok. The good news is, TikTok’s algorithm prioritizes trends and types of contents that are being consumed. The short answer is yes, there are now enough people on the platform who would be interested in exploring your niche. On TikTok, the secret is to constantly test and go with the ad headlines and creative hooks that stick with your audience most. The Chosen One calls this, “creative performance testing”!
Consult Our TikTok Ads Specialist Work With The Chosen One.
Whether you’re a small business looking to start fresh on TikTok to create more online visibility or a larger enterprise seeking more clarity on a new platform before pivoting into it with a clear social media strategy. We’re dedicated to delivering effective TikTok video marketing and targeted advertising solutions that help our clients reach their goals. Let us help you maximize the potential of TikTok advertising for your business.
